![]() ![]() Image Credit: HubShop 5) Reusable Water Bottles It's something people will wear in many different contexts outside of the event itself. Who knows, they might even pick one up for their coworker, too, who would just love a shirt like that. ) If you're giving away t-shirts with cool designs or sayings (as in, not just a t-shirt with your company name or logo on it), then chances are, a lot of people will pick one up - even if they've never heard of your brand before. (Get back to me around spring cleaning, though. ![]() Like umbrellas, I would argue you can never have too many t-shirts, either. So you can be sure that your swag - with your logo on it, of course - will be used and seen long after the event ends. The other great thing about umbrellas? You really can't have too many of them. Not only will it make their experience better, but it'll also create buzz around how well prepared your company was for any given situation. As many of you well know, unexpected rain can be one of the most frustrating annoyances at a conference - which is where free umbrellas can come in clutch. 3) UmbrellasĪs much as we all wish we could predict the weather (trust us, we're from Boston), we simply can't always foresee the rain. Also, let's think even another step ahead: When and where will attendees use your swag items? They'll probably use beach items and outdoor sports paraphernalia in public places where other people might see them and ask, "Where did you get that?" or "What company is that?" The result? Your company's exposure will go far beyond the conference's attendees. They cater to activities attendees can partake in during the event. ![]() If you're hosting a summer conference or an event in a beach location, for example, then think about giving out items like beach towels, flip flops, and frisbees. Most companies don't give out seasonal items because they're looking for gifts that can be used year-round, but that fact alone makes these items even more special. One way to make your swag bag stand out is by filling it with fun, seasonal items. 2) Seasonal ItemsĮveryone likes unique gifts in their event swag bags. In other word, your logo will be exposed to them - and to others around them - long after the conference is over. Finally, they'll likely use that mobile charger beyond the last day of the conference. Not only will they be pleasantly surprised when they see such practical and thoughtful swag, but having their phones charged will mean they'll be able to engage even more throughout the conference, which is great for the conference coordinator. Oh, and they'll probably learn your name, too. Give out mobile chargers, and every attendee will love you for it. Whether they're tweeting, checking their email, or trying to meet up with other attendees, their phone is most likely going to be at 50% battery life by lunchtime. 14 of the Best & Worst Swag Ideas for Your Next Conference or Event The Best 1) Mobile Device ChargersĮveryone and their mother is on their phone at conferences - all the time. ![]() People can get swag from events and conferences, like we'll talk about here, or through a company's blog or website. Same with those logo stickers you see on people's laptops, and that branded mug on your desk. So, that company-branded t-shirt you saw someone wearing on the subway? That's an example of swag. It's usually branded with the company's name, logo, and/or colors. "Swag" is a slang term used, for our intents and purposes, to describe the free stuff companies give away as a form of advertising. We hope it helps inspire you to create awesome swag bags, and leave behind all the lame trinkets that ultimately end up in the dumpster. So, to help out all the conference coordinators out there, we've collected examples of the best and worst swag we've come across at events. But when event swag is really lame, it can make your attendees grumble. When event swag is really cool, it can really delight attendees at an event. But sometimes, it's the little things that can make an event go the extra mile: the special surprises the coordinators throw in, the prizes companies hand out, the contests that take place. You know. ![]()
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